The Key Flag Symbol

In FINNERO's selections, you can also find products that have been awarded The Key Flag Symbol (Avainlippu).

Getting the key flag symbol is a big deal for us, because we want to invest in Finnish work and quality. We will continue to increase the selection of Finnish products because it improves the quality of life not only for pets, but also for us humans.

These FINNERO products bear The Key Flag Symbol:

The Key Flag Symbol in a nutshell

The Key Flag Symbol (Avainlippu) can be awarded to a product manufactured or a service produced in Finland. The domestic content of a product or service must be at least 50 percent. The average domestic content of Key Flag Symbol products is more than 80 percent.

Domestic content refers to the proportion of the Finnish cost of the break-event cost of a product or service. The calculation takes into account all production costs of the product or service.

In the case of service providers, companies must also have significant domestic ownership, and the management and the company’s head office must be located in Finland. For the detailed award criteria, see The Key Flag Symbol terms.

The right to use Key Flag Symbol is awarded by The Key Flag Symbol Committee upon application for a term of three years.